4.5 times more slow-moving stock sold: a case from an electrical equipment supplier (В 4,5 раза больше проданных неликвидов — Кейс поставщика электрооборудования)
B · Useful, limited A business analyst at an unnamed small industrial automation supplier demos a Claude-built tool on Alex Kolokolov's course channel; a concrete, well-shown workflow, but the sales result is self-reported with no baseline.
Summary based on the full transcript·Original: about 22 minutes to watch
In short
A 22-minute talk (8 November 2026, YouTube, Russian) on Alex Kolokolov's channel. Ksenia, head of business analytics support at a small company that sells and assembles industrial automation equipment, used Claude to build a single offline HTML file that replaced a weekly Excel list of slow-moving stock. Engineers record reuse or sell decisions that persist across weeks; sales managers get a small CRM with past buyers, contacts, a call script and one-click offers; management approves discounts and sees a funnel. She reports four times more slow stock sold in the first month.
Key numbers
- 4xmore slow-moving stock sold in the first month, as the speaker says it (the video title says 4.5x)
- 22,000+active SKUs in the company's 1C system
- 2,500items on the weekly slow-stock Excel list nobody worked through to the end
- 2 weeks + 1 weektime to build the HTML tool with Claude, then to train the team
- 15-20 minutesweekly upkeep to load sources and check the output
As reported by the source.
Russian·Video·opens youtube.com
What it reports
- Old process: a weekly 1C export of about 2,500 technical items went to sales and engineers; past decisions were lost each week and nobody reached the end of the list.
- An earlier Excel version with lookup formulas was about 12 MB and took 2-3 minutes per lookup, and staff used Excel, LibreOffice or OpenOffice.
- The HTML tool is an empty form with processing rules inside; weekly uploads of sales, contacts, stock with prices and decisions are recomputed. It includes ABC/XYZ analysis and four main screens.
- Engineers' decisions persist if an item reappears after stocktake. Managers see only their clients, purchase history, discount versus the client's past price, and get follow-up reminders.
- Discount requests show the percentage over cost; management unlocks a screen to approve, replacing email chains. The summary tab was never used.
- Requests for features are batched once a week, on the course lead's advice.
- Some managers resisted ("I know my clients") and were coached one by one.
- The move to the Chestny Znak marking system ends batch accounting, so the tool now computes a per-item sales rhythm. A later version should connect to 1C for live stock.
How they got it
A live demo with demo data and the speaker's own account, recorded as part of a paid accelerator course. Summary taken from YouTube auto-captions, which may garble some numbers.
Limits
- The 4x figure has no baseline period, rouble value or margin, and covers one month; the title's 4.5x does not match what she says.
- Company unnamed; presented as a success story inside a paid course.
- Weekly manual file merging; no database or live stock, so two buyers can claim the same units.
Why it matters for companies
The case shows a staff analyst, not a developer, using an AI model to build a tool that a whole sales team and management adopted in three weeks. The value came from fixing the process: persistent decisions, one list per manager, approvals in one place. The weekly manual merge and missing live data are the usual limits of such tools, and the point at which IT needs to step in if it spreads.
Key passages in translation
Russian original
До конца списка, естественно, никто никогда не доходил.
Naturally, nobody ever reached the end of the list.
Russian original
база нет, это просто HTML файл, который внутри пересчитывает файлы, которые я в него закидываю.
No database, it is just an HTML file that recalculates the files I load into it.
Russian original
мы продали в 4 раза больше неликвидов только за первый месяц.
We sold four times more slow-moving stock in the first month alone.
Summary based on the full transcript. Read the original for the full argument and data.Watch the original on youtube.com